Built by strategy operators, for strategy teams.
NORA comes from more than a decade inside Canadian financial services and crown corporations — leading portfolio strategy, capital allocation, and multi-year transformation programs. The system we're building is the one we wished existed when we were assembling board packs in Excel at 2 am.
Strategy consulting is the last large unautomated knowledge function — and the one easiest to show the work for.
For twenty years, consulting partners have sold a mix of three things: framework, analysis, and judgment. AI has quietly made the first two cheap. Judgment stays with the executive — where it always belonged.
What's left is a system that does the framework and the analysis inside the company, continuously, instead of once every three years in a deck. That's NORA.
We started in Canadian financial services and crown corporations because the analytical bar is high, the regulators are strict, and the buyers tell you the truth. If it works here, it works anywhere.
We'll be wrong about some things. We'd rather find out with partners than with a marketing deck.
The profile behind the build.
We're strategy operators first — the people who've sat on both sides of the consulting engagement and felt the same gap every time. Enough pattern recognition to build opinionated software; enough scar tissue to stay humble about the hard parts.
- Strategy & portfolio management inside Canadian financial services
- Multi-year transformation programs at crown corporations
- Advisory work on $500K+ strategy-consulting engagements
- MBA training; operator track, not analyst track
Essays from the build.
Why strategy consulting is next.
A structural argument about which parts of consulting are automatable and which aren't.
The strategy graph.
On why strategy should be modeled as a graph of assumptions, not a list of OKRs.
What SOC 2 actually buys you.
Straight talk on compliance posture for AI tools in regulated industries.
Prefer a direct conversation?
Enterprise buyers often want to talk to the people doing the work — not a sales org. That's fine. Email the team directly, or book 30 focused minutes.